Arrow Electronics, a global IT solutions provider, has announced it has won four prestigious awards in the CONTEXT ChannelWatch Distributor of the Year Awards 2025, confirming its position as a leader in the IT distribution industry. In this year’s edition,…
Imagine the scenario: after a long process, you select a key technology partner. An offer lands on the table, with a proudly presented ISO 27001 certificate. You feel relieved – your data, processes and reputation will be in good, verified…
The European public sector is experiencing a transformation on an unprecedented scale. Acting as a global stress test, the pandemic exposed decades of neglect and became a powerful catalyst for change. Today, driven by a stream of funding from EU…
Not so long ago, good functionality and an attractive price were enough to close sales in the IT channel. Today, this no longer works. Customers are better informed, analyse the available options more often, involve more people in the purchasing…
In IT channels, for years there was a simple rule: the customer is always right and the partner always says yes. Discount? Yes. Short deadline? Yes. An implementation that no one has done before? Also yes – as long as…
The year 2024 has gone down in technology history as an era of bold experimentation, driven by a wave of generative artificial intelligence. Companies around the world immersed themselves in the possibilities of AI, launching countless pilot projects. However, 2025…
The IT industry is transforming, especially in the sales channel. Over the years, many IT manufacturers have relied on a broad presence in the channel – the more partners, the greater the growth potential. Today, this approach is losing relevance.…